Digital Media Specialist

Signature Hardware

Signature Hardware

Marketing & Communications
Erlanger, KY, USA
Posted on Saturday, November 11, 2023
Job Posting:

A leader in style, Signature Hardware provides high-quality, trending products for the kitchen, bathroom and more. Backed by a team of innovative, knowledgeable associates, our ever-growing brand excels at delivering an inspiring, customer-first shopping experience for those looking to turn their house into a home.

Seeking a Digital Media Specialist for a growing and innovative brand. In this role, you will apply digital media expertise and data-driven thinking to drive traffic and sales through marketing channels such as paid search, shopping and display.

The ideal candidate is a champion of our values: people-focused, tenacious, authentic and driven. This person is challenged to both guide and encourage fresh ideas for the brand, exceed goals and deliver growth.


This role works out of Signature Hardware's corporate offices in Erlanger, KY on a hybrid schedule.


  • Collaborating and reporting into Strategic Planning Director on development of digital media strategies (specifically PPC and digital display platforms) that perform in tandem with an integrated media and advertising strategy.
  • Support operations of paid search, PLA and other channels, in coordination with external partners and with a focus on managing budgets and driving traffic at a profitable return on ad spend.
  • Understanding SEM metrics and collaborating with vendor partners to deliver meaningful campaign insights, takeaways and identifying innovative solutions to exceed goals.
  • Present outcomes and findings to key internal leaders in an informative way.
  • Work on sophisticated problems/projects where situations or data analysis requires an evaluation of factors.
  • Collaborate with Strategy & Planning team and Creative team on development for assets needed for seasonal and event planning.
  • Partner with teams to develop integrated campaign briefs and templates to advise and enable effective marketing campaigns.


  • 3+ years of related experience.
  • Passion for digital media and a drive to continue to learn more and keep up-to-date with the latest trends.
  • Handling relationships with vendor partners and staying up to date on SEM and PPC trends to stay relevant and effective.
  • Proven ability to build and interpret reports that assess campaign delivery against critical metrics and find opportunities to improve digital campaign performance.
  • Expertise in digital channels and how they align to funnel stages.
  • Strong point of view with an understanding of business objectives

Signature Hardware is dedicated to providing meaningful benefits programs and products to our associates and their families—geared toward benefits, wellness, financial protection, and retirement savings. Signature Hardware offers a competitive benefits package that includes medical, dental, vision, retirement savings with company match, paid leave (vacation, sick, personal, holiday, and parental), employee assistance programs, associate discounts, community involvement opportunities, and much more!

Pay Range:

$4,124.70 - $6,783.70

Estimated Ranges displayed are Monthly for Salaried roles OR Hourly for all other roles.

This role is Bonus or Incentive Plan eligible.

The Company is an equal opportunity employer as well as a government contractor that shall abide by the requirements of 41 CFR 60-300.5(a), which prohibits discrimination against qualified protected Veterans and the requirements of 41 CFR 60-741.5(A), which prohibits discrimination against qualified individuals on the basis of disability.

Ferguson Enterprises, LLC. is an equal employment employer F/M/Disability/Vet/Sexual Orientation/Gender Identity.

Equal Employment Opportunity and Reasonable Accommodation Information